The Ray White Difference

Continual commitment to Investment in our People, Technology & Process

The Ray White family is proud to present itself as a franchisor enabling prospective and existing real estate business owners to maximise their achievements and performance as their careers develop. We challenge our business owners to achieve their potential and to develop skills that they may not have initially possessed. We ourselves have been challenged over the years and we deeply value the relationships we have with all members of our network. Together we have created values and outcomes that have grown our network to become the clear leader across Australia and New Zealand, with many strong businesses emerging in other countries.

 

Brian White AO,
on behalf of the Ray White Family

Systems, technologies & insights that have transformed careers

The very core of our group’s purpose is to provide the best possible environment for all of our members to thrive.

This environment is created by positioning our customers at the centre of everything, and to drive improvement in customer experience through genuine leadership and technological innovation.

The White Family

A customer experience architecture to be proud of

Industry leading proprietory tools, technology, support & processes developed to benefit both members and customers

Ray White is committed to giving great customer
experience – it’s our number one priority. We are the
biggest real estate company in Australasia and we also
want to be famous for the way we treat our customers.
Many industries already understand that it’s no longer
enough to compete on product or service. For us in real
estate – we need to embrace this as our opportunity.
Customers dictate the rules. We need to adapt to meet
and exceed their expectations to set ourselves far ahead
of our competitors.

Video software built for smart Real Estate Agents! Enhance your property views, reach more people and create an immediate impact with Video Punch. For every listing positions us well with more views and longer visit times to our website eco system. As a group this now encompasses more than 70,000 property videos.

Our advocacy programme, which we refer to in our CRM as the “Pipeline”, is seeing on average an 80% listing conversion by offices using the systems, process and regular engagement models provided.

Our Concierge service supports our members by understanding important parts of the customer contract process, enhancing our customer service capacity. The also help to create scale for our members. Structured communication and customer engagement creates opportunities, growth and retention. 

An administration professional who operates in your business from another location, leaving you more time to do what you do best – grow your business! Also referred to as a “VA”.  Anything that can be done online and has a defined process, a VA can take off your hands!

Requesting a rental appraisal is completely free of obligation or cost so we encourage you to reach out and discover the possibilities available for your own investment property or portfolio. 

Exceptional customer experience architecture

More than just another email platform. ActivePipe’s dynamic and personalised customer journeys mean you’ll always deliver relevant property content unique to each client. In real estate, timing is everything. That’s why ActivePipe shows you exactly which contacts to speak to and why, so you can build relationships that lead to transactions.

78% of consumers upon initial contact with an agent expect a response within 30 minutes and 94% within an hour. We have the right tools to help your team to automatically respond with detailed information. We understand today that speed of reply is paramount to the client and sometimes the difference between success and failure. 

An after sales programme, signified by the yellow bows on doors, right through to the creation of the wow experience in the three months immediately after sale, leading to strong take up of invitations to our advocacy programmes. This has started to yield a culture which is determined to never lose a customer. 

G Suite is a set of cloud computing, productivity and collaboration tools, software and products developed by Google. It contains all you need to do your best work, together in one package that works seamlessly from your computer, phone or tablet.

Automated lead referral from Ray White to Loan Market, Concierge and Home Now and vice versa, ensuring any opportunities are referred quickly and managed closely to maximise service levels.

Your New Zealand Support Team

The Ray White Group is committed to support the development of our members so they can deliver outstanding customer experience.

Here are 12 reasons and 12 innovative facets of Ray White dedicated to you and your business so we can continue to grow together

Growth

We’ve created a platform upon which we can genuinely innovate for tomorrow.

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With an ambitious 2019-20 roadmap that is built upon the following core anchors:
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Talent & Leadership

Specialised development of high performing teams.

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Attract the best talent and develop your team
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Customer Experience

We support our business owners so they become famous for giving great customer experiences.

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High-standard customer service can win your clients’ hearts and make you recognizable within your target group.
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Digital

Bespoke data products that extend the competitive advantage of our network.

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Our in-house software development team. Focus on data, insight and automation.
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Information Technology

World-class digital service centred around real estate.

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The digital landscape is evolving and we ensure our businesses have the support required to harness and adapt to change.
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One System

The One System is a mature platform that has evolved over ten years with improved security updates and multi-million dollar investment

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This connected suite of real estate applications is the bedrock of improved client communication, internal productivity advantages and reporting tools.
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Marketing

Deliver local area marketing campaigns to help our agents and offices profile themselves in their communities.

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We produce innovative original content for our agents each month.
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Profit

No other franchisor has a team dedicated to your financial health and prosperity.

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Tailored reports showing profit by channel (sales, principal and property management) along with profit by each sales agent.
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Property Management

Dedicated coaching for business leadership in property management.

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Ray White now manages over 150,000 properties globally. We are aware of the importance this delivers to our owners.
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Concierge

Concierge’s mission is to continually stay ahead of the industry to deliver noticeably superior service to existing and future clients.

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We communicate with 305,000 existing and future clients a year on behalf of our principals, agents, property managers and brokers
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Franchise Opportunities

Franchise opportunities are available across the Ray White New Zealand network for people seeking a challenging yet rewarding career

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Ray White is committed to providing leading-edge technology and proven business strategies that have secured its ongoing success as a market leader.
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Loan Market

Our goal is to deliver tailored solutions to customers (and their families) that allow business owners and agents to add value beyond the real estate 'transaction'.

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We’ve been helping New Zealanders find the right loan from the largest panel of New Zealand’s leading banks and lenders.
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What our Owners Say About Us

The Ray White Corporate team keeps us ahead of the trend as industry leaders by providing tools so our salespeople and administration teams can be more efficient.   We’ve been part of the Ray White family for over 25 years and appreciate the continued innovation and quest for excellence, while providing ease of use systems.  One System, with its range of CRM, reporting and document management capabilities, gives our salespeople and admin teams the means to use time effectively, so our clients can be our number one focus.
John DoeCEO
We have been part of the Ray White Group since 2002 and have witnessed the constant development and growth that this company provides. Part of this is the One System, which keeps us at the forefront of the latest technology. It would be impossible for us to individually manage everything that One System offers us, so the fact that is it all taken care of allows us, and our Salespeople, to spend our time where it is more beneficial. Salespeople who have joined us from other companies cannot believe how effective and efficient One System is. Couldn't be happier.
John DoeCEO
Being an owner / operator of a real estate business gives me the chance to utilise the One System from both a business systems and administration perspective alongside the benefits it provides me as a salesperson. From the business side, I see the benefits being the streamlining of our administration - to be as efficient as possible. The tools from the Google suite along with MyDesktop allow me as a salesperson to have control over my sales business and the cloud’s flexibility enables me to conduct my business from any location that my client, or I, might be at.
Rodney Fong
Rodney Fong Ray White Tauranga
Absolutely love it! The One System has enabled our sales and support teams access to all office templates and documents anywhere, anytime and all updates are immediate. Client and customer management can be customised, automated and tracked - helping plug the leaks and identify opportunities. Full online training has enabled the implementation and training of current and new staff so much easier. Real-time reporting on the sales team activity has also made managing their business relevant and efficient from a management perspective
Vanessa McKenzieRay White Whangarei
We have salespeople managing more stock more efficiently, as the One System lets our agents get on with listing and selling real estate as they spend less time doing administrative tasks. One system has also been one of our best recruiting tools: the ability in knowing when we sit down with agents from other companies that our systems and technology are miles ahead of what they are presently using is simply awesome.
Elliot KemeysRay White Kemeys Brothers
One System is the quickest and easiest way to keep in touch with your database and future buyers. The world is heading towards digital and you can’t afford to get left behind.
Brendan SheffordRay White Rolleston
"Thank You" Ray White for providing such a "one stop" complete system for my Salespeople and Administration alike! It is a system that we all find user friendly. It is organic in that improvements are on going, whether from user suggestion or technology improvements. I can with all confidence advise new staff that we provide the best in the world system to assist them become their best, at their pace.
John DoeCEO
Ray White is an invaluable business partner for Carpenter Realty. For us, to be able to focus on growing our business knowing that the technology side is constantly being improved behind the scenes is a massive asset. From the best training for our salespeople to mentoring for business owners, all bases are covered and it is clear that the effort and investment in time and resources by Head Office and the White family is relentless. Leadership is strong and direction is clear. We all know where we are going as a company. And the confidence that gives us is priceless.
John DoeCEO
I love being part of the Ray White group, for over 20 years now I have seen and been through Partnership changes, Christchurch Earthquakes, GFC's and KFC's and have had the support and backing of Ray White family as we have in return, this cemented our relationship we are there for one another. They allow us and encourage us all to grow and empower our team members to reach their potential. I have always liked the One System, it's suitable for all levels of real estate experience and tech competence. Simple and everything under the one roof easy to learn, functional and enjoyable. Running multi offices becomes easier and database and relationship management is systemized...Thanks Team
John DoeCEO
The support provided by Ray White Corporate team is second to none. The One System provides untold avenues to assist the whole team , admin, property management, management and the sales team. No one is left without support. One System maintains data in a way far superior to anything else we have used. We are a small office and time is extremely important. The One system certainly helps with that. Ongoing training is always readily available via video as we are provincial.
John DoeCEO
When I chose to start my own Real Estate business it was an easy decision on which brand I would choose. I was fortunate enough to be able to start my career within the Ray White Group and learnt very quickly how the One System worked for me as a salesperson. The other brands cannot match the systems Ray White have in place. From recruitment to client and customer care we have it all. The technology team at Ray White are efficient, flexible and helpful, allowing us as managers to focus on looking after our staff and our customers and clients. The One System is exactly that, one system that delivers and allows us to grow, as we head into a very digital market, we are proud leaders in this field.
John DoeCEO
The Ray White software, systems and support team make the running of our business far more relevant, systemised and compliant than ever before. Advice and specialist help is always available at our fingertips. We are continually encouraged to be the very best we can be, which in turn enables us to deliver to our customers in a timely and value add manner. We are proud to be part of a franchise that leads the way in technology, research and future trends to keep our businesses relevant for the continually changing real estate landscape.
John DoeCEO
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